Bnet.com, which bills itself as “the go-to place for management” has a wonderful video on operations research, with Vijay Mehrotra from San Francisco State University. Vijay writes the ever-fascinating “Was it Something I Said” column in OR/MS Today, and his site has all his past columns.
In the video, Vijay gives three reasons why OR is more important: faster computers, niche marketing and outsourcing. I like these themes (though I generally go with faster computers, more and better data, and better algorithms): they are appealing to the business-school audience and are, I think, important reasons why OR is being used more.
Vijay has lots of things going on: I highly recommend wandering through his site. My only disappointment is that the “occasional weblog” on his front page is broken: he is someone worth reading!